Top 5 ways to increase traffic on the website in 2022: Increase traffic
Traffic on the website simply means an appeal to have large numbers of customers to the site. Through this medium, the net profit of the company would be calculated and henceforth the views can be further increased. It is necessary to have high traffic on the website and have more potential customers by the side of the company for the upcoming opportunities. So in this article, we shall discuss the 5 most important ways of Increasing Traffic on the website for free which is practically possible and might be a game-changer for your company or Business.
What Is Traffic On Website?
Traffic is the source to give you more visitors to your website. It refers volume of users on a website. When a user searches any term in Search Engines and arrives on your website. It means it’s a way for driving traffic to your website
List of ways to increase traffic on the website to get organic traffic:
- Content Marketing
- Social Media Promotion
- Internal Linking
- Email Marketing
CONTENT MARKETING AND WRITING OF IRRESISTIBLE HEADING:
Content marketing is a process of creating and sharing valuable free content to attract prospects and convert them into customers. It is an approach to generating free traffic on a website to the market that uses content as the main instrument. This approach establishes expertise, promotes brand awareness, and keeps your business top of mind.
Content writing strategies are not limited to writing content but also include podcasts episodes, Youtube videos, webinars, audio clips, etc. There are many SEO Tools that are under content marketing and one of them is SLACK. It put notes, makes plans for content sharing, and engage It makes plans for content sharing and engages with your team on each individual publication. It is great for content marketing and it ensures to get traffic to the website.
Heading are the most important part of content marketing in Blog Post and promoting a website as it grabs the attention of the reader or web visitor. It is the first real point of connection with the prospective customers as it ensures that writing will no longer be ignored, dismissed, or deleted by the customers. One should master the art of headline writing and be careful about the headline before hitting “publish”.Create an attractive headline and make high-quality content to decrease the Bounce Rate.
What are the major types of Website traffic?
- Organic Traffic ( Search by the user in Google )
- Direct Traffic ( Use Direct URL )
- Referral Traffic ( Refer website link )
- Paid Media ( Pay Per Click On Social Network )
Advertising through paid search, social media, and display ads can be an efficient way to increase more traffic on the website. But it is important to check the upsides and downsides of it. The upsides of it can be – it is less time-consuming and gives quicker results with the budget that can be controlled by the individual.
The new advertising and social media platforms have appeared innovatively on regular basis making the ads of the websites appear in front of the right people and enabling them to reach new customers around the world. The downsides of it can be – for instance, users can block display ads. Nearly half of the youths use Instagram and other image-driven platforms to discover and engage with brands, states Maryville University.
The same source reports that online ads account for more than 54% of all advertising dollars however while the number of digital advertisers has increased so has the cost of ads. So it’s an important task of setting budgets and goals before investing a ton of money into advertising.
SOCIAL MEDIA PROMOTION:
Social Media is home to more than 3.4 billion active users. It leads ahead of the traditional media in driving traffic to the website. We can use Google Analytics to check traffic on the website. They bring in ample of our opportunities to gain business visitors and convert them into leads. Ramping up social media marketing efforts can help to reach new users, develop brand awareness and increase website traffic. It is important to have a diverse social media strategy and use of the right social media platform – not just Facebook, Instagram, and
Platforms like YouTube and Pinterest and generate a lot of traffic to the site. Two social media strategies should always be kept in mind. First – don’t spam the audience it costs a user nothing to scroll past your post, and if you don’t offer them any value, that’s exactly what they’ll do. Know your audience, and craft content that speaks directly to them. Second – stay active with community management.
People love when brands like and reply to them – it will humanize the business and keep people coming back for more content. The term “viral” is pretty much related to social media. Anything that is found unique and enticing or relatable has the potential to drive more traffic. Viral content is quintessential if one wants to increase traffic to the site. However, it is not an easy deal at all. Remember, not all your post can be viral. For content to be viral it is essential that :
- People have willing to share your content.
- People spread your messages to the reach maximum audience.
- Patience and persistence is the key to staying alive in the social media world.
Internal links are hyperlinks from one of the web pages to another page that lives on the same domain. Links play a central role in building the user experience and help to gain free traffic on the website. They offer the audience the ability to dig deeper and inform themselves about a specific topic of interest. Internal link structure improves user navigation, ultimately driving the target audience towards a scale.
When a visitor comes to the blog, the goal is to get them to continue reading on other pages of the website. Internal links play an important role in this. When visitors continue to other pages of the website they are more likely to convert and become brand enthusiasts. When creating and publishing content be sure to keep an eye out for opportunities for internal links.
Marketing the products or services by email can be a fast, flexible, and cost-effective way of reaching new customers and retaining existing customers by encouraging repeat website visits. Email marketing allows the creation of targeted and personalized messages which can help to build meaningful relationships with customers.
One can ask for feedback, post questions, introduce soft sales, and persuade customers for the “big boy”. Email marketing is one of the best online marketing tactics that websites can use to reach and engage their target audience.
Which is the best free website traffic checker?
There are many website traffic checker tools on Internet and Ubersuggest is one of the best tools to analyze your monthly volume. It helps to understand other Digital Marketers strategies and you can Beat Your Competitors and get a higher rank on Google. It uses global data and collects traffic from over 250 countries. Ubbersuggest has an accurate approximation for website traffic on almost any website. It is a free tool to see website traffic and has better insights to increase more organic traffic on the website.